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Helping clients strategically grow their business by optimizing marketing investment to drive high quality, high value leads
Helping clients strategically grow their business by optimizing marketing investment to drive high quality, high value leads
Led by a former Chief Marketing Officer of national direct-to-consumer brands and Marketing Practice Director of a global management consulting firm, AMG provides full-service marketing services focused on driving profitable incremental revenue for our clients via best-in-class turn key direct response direct mail programs.
Having managed direct response programs mailing 1+ million pieces a week in highly regulated financial service industries for 15+ years, AMG leverages the entire direct mail ecosystem (data acquisition, selection, direct response messaging, action-oriented creative, production, call recording/tracking and performance analysis) to provide clients with a comprehensive solution that drives high quality sales leads and optimizes client marketing investment.
After 15 years leading direct-to-consumer brands in the financial services industry, we decided to start a company that would allow us to help other organizations leverage our expertise by bringing best in class direct mail lead generation programs to smaller companies. We are passionate about helping organizations profitably grow and invest marketing dollars wisely, so talk to us today about how we can support your growth, optimize your spending, and put you on a solid track to success and profit.
We provide much more value than a typical "mail shop." We leverage the key drivers throughout the entire direct response value chain. By far the most important driver of success, we strategically focus on optimizing data selection and acquisition, which is one of the competitive advantages our clients benefit from. Our creative is always action-oriented: driving direct contact with our clients. And our operating rhythm provides flexibility and convenience for our clients.
AMG is intentionally nimble and responsive, which allows us to be selective about the clients we engage. We strategically choose clients that are aligned with our values and approach to business growth. This allows us to be 100% engaged and proactively serve our clients, regularly providing actionable performance analysis and key insights mail shops can't offer.
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